Most of you won't read the past the headline but this isn't accurate
>The agency said there is an "asymmetry" in which user consent for Apple's own data collection is obtained with a single pop-up, but other publishers are "required to obtain double consent from users for tracking on third-party sites and applications." The press release notes that "while advertising tracking only needs to be refused once, the user must always confirm their consent a second time."
They take issue with Apple making it easier for their apps but applying a different standard for third parties. I think this fine is fair.
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