It's not like you can reliably write these consistently by hand either without going over the top in length to make it extremely obvious.
-5--2°C
post-war-pre-digital era
See sections 10-O-15-Q
Try Our New York-London Flight Connection!
post-war - pre-digital era (not a sentence any sane person would use anyway).
See sections 10-O - 15-Q
Try our New York-London flight connection! (no kind of dash clears this one up without fixing capitalisation).
Try Our New York–London Flight Connection.
Or if it was New York:
Try Our New York – London Flight Connection.
Note the additional spaces. Agree on the capitalization though.
I'd wager serious money that if you put that on a sign and surveyed people, at least in the US, they'd all still conclude it is a "New York" to "London" flight.
What's the use of a communication tool, if it doesn't actually communicate anything to real people?