Don't worry too much about negative opinions, there is usually a strong bias against non-US projects in the English speaking web.
A common trick is to have an office in USA and make it hard to figure out where's your project actually based. There's usually some sympathy for the British and Israeli, then you get some envy for the Russian and Japanese based stuff if they are doing something authentic or feeds into the stereotypes. Lastly you can get sympathy based on current culture war or political talking points(EU lately gets some sympathy and heat for being not-Trump for example). They will deny it but it is true, if you read the English-only web you will get the impression that no one outside the US does anything innovative and the rest of the world just lives lives of a caricature.
The last few years many people were involved in fintech assuming that outside the US consumer banking must be horrible or non-existent if its that bad the USA. Many got investment in blockchain BS that will bring banking and online payments to Africa or Asia or something, only to fail once they realized that in many of those places that tech was much more developed and widely used than the US!
No wonder the negativity when you mention Botswana :) You should pair it with something to create a story. Maybe start a Bitcoin national reserves or make Firefox the default browser on government computers, anything that a group of people have opinions(if Botswana is taking on tech giants and launching a satellite, some people will be rooting for Botswana and will write how the company they hate is finished thanks to the Botswana's satellite). Even better if you can incorporate something hot like AI, from an underdog like Anthropic ideally.