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Why is Warner Bros. Discovery putting old movies on YouTube?

(tedium.co)
641 points shortformblog | 2 comments | 05 Feb 25 14:47 UTC | HN request time: 0s | source
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timmg ◴[05 Feb 25 15:22 UTC] No.42949719[source]▶
I assume they get "monetization" from Youtube and they don't need to worry about hosting or discovery. Probably better than doing nothing with these films.
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browningstreet ◴[05 Feb 25 15:27 UTC] No.42949826[source]▶
I'm a little surprised there isn't more of this. Building a streaming service is pretty expensive.. a lot of the platforms lost money doing so and really only made it back when they merged into an umbrella of other services.

I'm also a little surprised no one has yet (AFAIK) done the "viral indie release to Youtube" path. I feel like it's sitting there waiting to be exploited.

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1. wongarsu ◴[05 Feb 25 16:35 UTC] No.42951000[source]▶
Rooster Teeth (of "Red vs Blue" and "RWBY" fame) did the "indie filmmaker on youtube" thing pretty successfully. Eventually they moved to their own site, then fell apart after a lot of drama and internal differences.

Also vaguely guestures at all of youtube. Most youtube creators are independent, and a lot of them have higher production value than indie movies. You just don't recognize them because of how the algorithm and monetization favor regular installments of ~10 minute episodes, causing most content to take that form. A documentary simply works better on youtube as a Tom Scott video than as a 45 minute piece (though there are plenty of those too)

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2. bombcar ◴[05 Feb 25 17:05 UTC] No.42951608[source]▶
Apparently one of the original Rooster Teeth guys bought the rights back and is going to do something ...