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Why is Warner Bros. Discovery putting old movies on YouTube?

(tedium.co)
641 points shortformblog | 1 comments | 05 Feb 25 14:47 UTC | HN request time: 0.215s | source
1. schnable ◴[05 Feb 25 16:09 UTC] No.42950537[source]▶
It's not strange that they are attempting to monetize movies that don't generate subscriptions or VOD revenue. WB/Discovery doesn't have a free streaming service like Tubi, PlutoTV, FreeVee, etc. so why not YouTube? The CPMs are great.