One thing I learned the other day is to never believe the
internal corporate newsletters. For an entire year, pretty much every single day would bring in an e-mail from Company BU A, or Cross-Company Initiative X, or Podcast with CEO, or such. Every single one of them would talk about the great successes in recovering from the economic crisis, the amazing results this quarter, the great product release here, another successful merger there, new perspectives on Bitcoin or AI or such from CEO, whatnot - all giving you the picture of the enterprise being like literal USS Enterprise hitting warp speed. And then a layoff wave finally reaches your department, and you learn that apparently the whole BU is deep in the red and they're forced to cut staff across the board, and it's been like this forever, and that's why there was an emergency meeting last Thursday (called "Financial Update Q3 for BU Y" or something, non-obligatory and otherwise not announced or discussed), and "don't you ever attend town halls?".
(Yeah, no one at PM level or above does, there's nothing relevant in them. Until one day there is.)
Newsletters, meanwhile, continue coming and announcing even greater growth due to digital transformation in the age of blockchain or AI or stuff.
Lesson learned: the first impression was correct - it's all internal marketing, and it's about as truthful and helpful to the recipient as regular marketing, i.e. not at all.