Well, we
are commenting on an article specifically about the spread of fire in urban areas, as we've seen in LA this week.
Here in the seismically stable UK, we had problems with fire spreading in urban areas [1] in 1666. So we banned wood exteriors on buildings. It works pretty well if you don't need to worry about earthquakes or hurricanes; brick doesn't burn.
This lesson is taught in history classes to 10 year olds, and they don't tend to go into other countries' construction traditions, or reasons not to use bricks.
[1] https://en.wikipedia.org/wiki/Great_Fire_of_London