One of my gripes with venture capital is that, were I to accept a large amount, I would be required to do all of those annoyances as part of the marketing plan they would impose on me.
And I feel a lot of those measure have been unnecessary - thinking back to time at enterprise software product vendors, they had myriads of those kind of annoyances to track "engagement" on their page.
The actual customers? Basically the big banks, in one case. Just how much were all those marketing/tracking cookies and scripts doing to secure those sales leads? Each bank had, essentially, its own dedicated salesperson/account manager - I don't think any bank is picking a vendor because one website had more marketnig tracking scripts on it than another.