These are generally government CAs, so, typically the situation is Microsoft sold the government Windows, and as part of that deal (at least tacitly) agreed to the CA being trusted, and so every system that's trusting these certificates is a Windows PC anyway, running Edge because the whole point was the government will only use Windows and pays Microsoft $$$.
Why bake it into everybody else's Windows? If you make say a Brazil Government-only Windows which trusts this CA instead, I guarantee somebody crucial in Brazil will buy a 3rd party Windows laptop independently and it doesn't work with this CA's certificates and that ends up as Microsoft's problem to fix, so, easier to just have every Windows device trust the CA.
They'll have an assurance from the CA that it won't do this sort of crap, and that's enough, plausible deniability. Microsoft will say they take this "very seriously" and do nothing and it'll blow over. After all this stuff happened before and it'll happen again, and Windows will remain very popular.