The Rise of Malört, an Unexpected Midwest princess

I'm a complete weirdo apparently who really likes the flavor of malort, it's bitter and herbal and so if you like those flavors you'll enjoy it. I kinda resent the amount of marketing that the new owners have churned out hyping it up, although I do appreciate what they're doing.

If you think you might enjoy it, give it a shot I'd describe the flavor as sweetened church pew, then grapefruit bitterness. If you're not expecting it you'll almost certainly hate it, but it's really not that bad.

As a former Chicagoan I also enjoy Malört.

To my unstudied palate, it is the bitter cousin to Jaegermeister. It’s a bit more complex and more of a mature drink compared to Jaegers.

Jaegermeister is licorice flavored so I can’t take a sip of it without gagging. Does Malort taste anything like licorice?