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The Rise of Malört, an Unexpected Midwest princess

(www.nytimes.com)
79 points mooreds | 2 comments | 20 Nov 24 14:48 UTC | HN request time: 0.398s | source
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some_random ◴[20 Nov 24 17:19 UTC] No.42196129[source]▶
I'm a complete weirdo apparently who really likes the flavor of malort, it's bitter and herbal and so if you like those flavors you'll enjoy it. I kinda resent the amount of marketing that the new owners have churned out hyping it up, although I do appreciate what they're doing.

If you think you might enjoy it, give it a shot I'd describe the flavor as sweetened church pew, then grapefruit bitterness. If you're not expecting it you'll almost certainly hate it, but it's really not that bad.

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1. scoofy ◴[21 Nov 24 00:13 UTC] No.42199603[source]▶
I have a theory that our flavor pallet is flexible, and if you continue to consume something your body things is nourishing, it'll eventually flip a switch in your brain where it becomes palatable.

I'm sure someone has done research on this, but I'm unaware of any.

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2. xboxnolifes ◴[21 Nov 24 09:22 UTC] No.42202508[source]▶
I'm pretty sure this is known, at least for bitter tastes. Coffee, alcohol, bitter vegetables, dark chocolate, etc., tend to be acquired tastes to at least some degree. Even if you don't dislike them on first try, you probably grew to enjoy them more as you continued trying them.