I actually do have some decision-making power in regards to what tech I use for my job [1] at a mid-size (by tech standards) company, and my initial plan was to use Akka for the thing I was working on, since it more or less fit into the actor model perfectly.
I'm sure that Lightbend feels that their support contract is the bee's knees and worth whatever they charge for it, but it's a complete non-starter for me, and so I look elsewhere.
Vert.x actor-ish model is a bit different, but it's not the that different, and considering that Vert.x tends to perform extremely well in benchmarks, it doesn't really feel like I'm losing a lot by using it instead of Akka, particularly since I'm not using Akka Streams.
[1] Normal disclaimer: I don't hide my employment history, and it's not hard to find, but I politely ask that you do not post it here.