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The Rise of Malört, an Unexpected Midwest princess

(www.nytimes.com)
79 points mooreds | 4 comments | 20 Nov 24 14:48 UTC | HN request time: 0.796s | source
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duped ◴[20 Nov 24 15:14 UTC] No.42194572[source]▶
> It is also, in five words, the unofficial liquor of Chicago

No, it's a meme that hipsters have somehow latched onto because the Chicago aesthetic seems to be popular now.

If a native Chicagoan tells you that you have to have a shot of Malort when you're at the bar because it's the "unofficial liquor of Chicago" - they're pulling a prank. It's somehow lasted a century as a prank you pull on your buddies who don't drink that often.

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1. tptacek ◴[20 Nov 24 15:36 UTC] No.42194815[source]▶
Yes, this, exactly.
replies(1): >>42194848 #
2. selectodude ◴[20 Nov 24 15:39 UTC] No.42194848[source]▶
The most annoying part of Malort discourse is that it’s changed since it was purchased by CH and isn’t nearly as strong.
replies(1): >>42194858 #
3. tptacek ◴[20 Nov 24 15:40 UTC] No.42194858[source]▶
It was never a good product. It's a bad product that people drink as a stunt or a prank.
replies(1): >>42194898 #
4. selectodude ◴[20 Nov 24 15:42 UTC] No.42194898{3}[source]▶
Agreed. It’s just gross. However the part that gets me is it’s not even as gross as it used to be before it became “cool”.