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The withering dream of a cheap American electric car

(www.wsj.com)
152 points voisin | 1 comments | 17 Nov 24 23:52 UTC | HN request time: 0.224s | source
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jogjayr ◴[18 Nov 24 00:11 UTC] No.42168526[source]▶
Money quote:

“As automakers were profit maximizing during the supply chain crisis era, you are going to prioritize the bigger vehicles, the more expensive vehicles with their higher margins,” Tyson Jominy, vice president of data and analytics at J.D. Power, told me. “Now we just don’t have” these cheaper models.

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FergusArgyll ◴[18 Nov 24 17:28 UTC] No.42174674[source]▶
Why did they just start "maximizing profit" recently?

Did all the bad bad no good CEO's just read The Prince or something?

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1. kjkjadksj ◴[18 Nov 24 17:58 UTC] No.42174978[source]▶
Look at fords lineup now. No sedan. Its straight up embarrasing if you are the first lemming to start burning furniture to save on heat. But if the entire industry has been doing just this since 2008 then you are the fool for not playing the game your investors expect from you. Never mind how you might fare 10 years from now. Quarterly thinking dominates.