I don’t care how much they improve the CPUs, not upgrading before OLED
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Also, from my limited experience with a single OLED screen, it seems that most stuff was created for a certain kind of screen without as much colour fidelity, and now that stuff seems far more...obnoxiously "saturated"?...on an OLED screen.
Pixel aperture ratio has increased drastically since the early displays. This drops current density for a given amount of light output, and there's a nonlinear relationship between current density and segregation so that helps a ton.
Deuterium helps make more light per unit current, improves current density, improves lifetime.
Microlensing of your customers will accept narrower viewing angle, improves brightness and lifetime in the same way.