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FTC's rule banning fake online reviews goes into effect

(abcnews.go.com)
613 points indus | 1 comments | 22 Oct 24 15:21 UTC | HN request time: 0.207s | source
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burningChrome ◴[22 Oct 24 16:04 UTC] No.41915692[source]▶
>> > the rule bans reviews and testimonials attributed to people who don’t exist or are generated by artificial intelligence, people who don’t have experience with the business or product/services, or misrepresent their experience.

I guess they don't know about how people scam Amazon reviews by getting legit people to simply buy the product and leave a five star review and then get reimbursed for their purchase later by the company or the company the company hired to get these people to do this.

(From 2022) Inside the Underground Market for Fake Amazon Reviews

https://www.wired.com/story/fake-amazon-reviews-underground-...

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munk-a ◴[22 Oct 24 17:29 UTC] No.41916555[source]▶
I think the bigger issue Amazon will face is that you can edit items in a big way... it's not like just clarifying "Multi-socket extension cord" to "Three socket extension cord" but swapping out products wholesale once you've built up a clout of good reviews on it.

Honestly - Amazon really needs some serious lawsuits to force it to stop being such a bad actor in the online retail space.

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1. troyvit ◴[23 Oct 24 15:23 UTC] No.41925981[source]▶
> Honestly - Amazon really needs some serious lawsuits to force it to stop being such a bad actor in the online retail space.

I think Amazon they would say that they are not a bad actor at all and in fact are providing a meaningful service to consumers and are a major driver of the economy and besides it isn't really a problem because AI[1] yadda yadda yadda.

The truth is:

a. fake reviews make them money, and

b. almost no matter how bad fake reviews get on Amazon, people will continue to dump dopamine into their brains by buying shiny baubles that they might never take out of the box. The "joy" is in purchasing these things, not actually using them.

[1] https://www.aboutamazon.com/news/policy-news-views/how-ai-sp...