In the past, the free market deliberately produced formula that didn’t nourish babies and then lied to their mothers. It’s hyperbolic, but not really a bad question to test op’s logic.
Almost exactly a half-century ago, Nestle sent sales girls dressed like nurses into Africa to convince women to stop breastfeeding. They gave them free trial samples that lasted long enough to stop natural lactation, and the women were forced to rely on formula.
Problem was, the water wasn't suitable for giving babies that young, resulting in some babies dying.