If you disagree, I would argue you have a very sad view of the world, where truth and cooperation are inferior to lies and manipulation.
"Successful people create companies. More successful people create countries. The most successful people create religions"
This definition of success is founded on power and control. It's one of the worst definitions you could choose.
There are nobler definitions, like "Successful people have many friends and family" or "Successful people are useful to their compatriots"
Sam's published definition (to be clear, he was quoting someone else and then published it) tells you everything you need to know about his priorities.
I don't know if I would consider being crucified achieving success. Long term and for your ideology maybe, but for you yourself you are dead.
I defer to Creed Bratton on this one and what Sam might be into.
"I've been involved in a number of cults, both as a leader and a follower. You have more fun as a follower, but you make more money as a leader."