Subvert – Collectively owned music marketplace

So, great, another place to host and sell your music. Love bandcamp. Nothing really that special about it. It rose to popularity because it didn't take that much of a cut of sales from the artists and was offering the easy ability to host all the digital files etc. What's different about this? The 'artists' will have a say on the cut that Subvert is taking? Shrug. All sounds fine and not really that complicated. It will all come down to traction and getting a lot of artists/labels to move there, and that is a crapshoot really. Especially since Bandcamp currently hasn't been impacted in any major way. That and the usual not-really-that-minor challenges of hosting/bandwidth/payment processing fees at scale.

You might underestimate the power games that are artist royalties agreements and the current domination by large corporates.

The real problem with the platform I think is discoverability, and that will get affected more and more with corporate clutches.

However I do agree with your point overall, I'm struggling to see how this will not go the same path in a few years.