←back to thread

29 points interviewwtf | 1 comments | | HN request time: 0.2s | source

Keeping this intentionally vague.

I interviewed with a series B company a couple of months ago. During the interview with the CTO I proposed a way that could effectively 3X their MAU. They were genuinely impressed by it, and stated they didn't think of that. Like it seemed natural, and I'm considered an expert in this field.

I ended up not getting the job, and not thinking much of it. Fast-forward a couple of months, and it's their new growth strategy. I got no credit for this, and not even a call back. Is there anything I can do?

1. ikekkdcjkfke ◴[] No.41875766[source]
Going to have to take a course in sales psychology, we are selling ourselves afterall

Copy paste:

Social Proof: Use the opinions and experiences of others to influence a customer’s decision. This creates a sense of trust and familiarity.

Reciprocity: Give something valuable to the customer in exchange for their attention or consideration. This sets the stage for a positive interaction and creates a sense of obligation.

Limited Availability: Create a sense of scarcity by limiting the availability of a product or offer. This can trigger FOMO (fear of missing out) and encourage customers to make a purchase.

Curiosity: Use curiosity to motivate customers by creating an “itch” that they need to scratch. This can be achieved by asking questions or providing valuable information that requires further exploration.

Storytelling: Use narratives to connect with customers on an emotional level and make your product or service more relatable.

Expertise: Showcase credentials, industry knowledge, or relevant experience to position yourself as an authority and build credibility with potential customers. Emotional Triggers: Tap into customers’ emotions by using language and imagery that resonates with their desires, needs, and values.

Loss Aversion: Highlight the potential losses or consequences of not taking action, rather than just emphasizing the benefits of your product or service. Scarcity Mindset: Play off the idea that a product or offer is in high demand and may run out soon, encouraging customers to make a purchase quickly.

Active Listening: Demonstrate empathy and understanding by actively listening to customers’ concerns and addressing them directly. Consistency: Consistently deliver value and follow through on commitments to build trust and credibility with customers.

FOMO (Fear of Missing Out): Create a sense of urgency by highlighting limited-time offers or promotions, encouraging customers to take action before they miss out.