Imo, Google's plan is to make Chrome a sealed OS like Windows, where MS has all the control and users have no control.
But Google isn't alone. The pressure to show the 25% YoY growth means you need to do worse things than your competitors or die. If you don't poison the river, your neighbor will and you'll starve to death next year. It's the Saw movie, but for corporations.
The pressure to grow the stock price never stops, and next year Google will have to invent something else, something even more morally depraved.
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