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Apple introduces iPad mini built for Apple Intelligence

(www.apple.com)
252 points diwank | 3 comments | 15 Oct 24 14:35 UTC | HN request time: 0.001s | source
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ivanjermakov ◴[15 Oct 24 16:17 UTC] No.41850135[source]▶
It's sad that "ultraportable iPad" marketing works, but "ultraportable iPhone" does not make sense for most people.

iPhone 13 mini was the last flagship smartphone with such dimensions.

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roughly ◴[15 Oct 24 16:34 UTC] No.41850338[source]▶
The typical iPhone Mini product cycle:

Make iPhone Mini -> Mini only accounts for 10% of sales -> Cancel iPhone Mini -> Notice that 10% of iPhone customers haven't updated for 3 or 4 cycles -> Make iPhone Mini -> Suffer crippling corporate amnesia -> <...>

I'm expecting the brain worms to reach step 4 of the corporate consciousness cycle around the next generation or so.

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1. pazimzadeh ◴[15 Oct 24 21:05 UTC] No.41853116[source]▶
only the 12 and 13 had mini sizes, so not really. unless you are counting the SE1 as mini
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2. samatman ◴[16 Oct 24 00:13 UTC] No.41854388[source]▶
Dimensions:

SE1: 123.8 x 58.6 x 7.6

Mini 13: 131.5 x 64.2 x 7.65

Counting the original SE as a mini is perfectly reasonable.

It's also quite clearly what the grandparent comment was referring to.

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3. pazimzadeh ◴[16 Oct 24 00:37 UTC] No.41854542[source]▶
In that case the first six years of iPhone models were also minis. None were cancelled due to low sales. The original SE was also not cancelled due to low sales, it continued to sell extremely well for years after its release. Apart from the 12/13 minis, the only model that had low sales was the 5C, which is actually a little larger than the 5S.

The rule for the SE is that it always has the design of second most recent hardware design, regardless of size.

If Apple re-introduces a mini, that will be the first such 'cycle.'