also one should always be skeptical about the extent they believe they are not influenced by ads. that runs pretty deep. you say you instinctively don't trust it. but when the time comes to buy something, you won't automatically steer yourself towards a product that you have never heard before just because you have not seen an ad for it. having some names in your mind, even them showing up when you do research creates influence.
It means my uBlock Origin failed. I will not be returning to that site as a result.
Another 'trick' I employ (always with Firefox) is that I open links not to a "New Tab", but instead I use "Open in Reader View" add-on, so I "Open in Reader View" (it does exactly what it says on the tin), so I only get the clean text and the relevant images. That works for almost every website.