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Quitting engineering to pursue art full-time

(www.staysketchy.com)
181 points Tomte | 1 comments | 27 Apr 24 10:26 UTC | HN request time: 0.208s | source
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jncfhnb ◴[30 Apr 24 19:50 UTC] No.40215484[source]▶
> In business theres a term called “Total Adressable Market,” or TAM. This is basically everyone in the world who could buy a product in a given category. What’s the TAM for a product like fishing rods? Well, that would be everyone in the world who likes fishing...

> The reason we mention this is because when Pablo first started selling his art online, he created all his posts strictly in Spanish - his native language. Over time, he felt that this was limiting him, so he started making posts in both English and Spanish, and then eventually just English.

The bit about cutting out Spanish entirely suggests this is not a lesson in maximizing one’s TAM

replies(5): >>40215648 #>>40215675 #>>40216041 #>>40216368 #>>40219496 #
1. declarethroway ◴[01 May 24 04:25 UTC] No.40219496[source]▶
Dual language adds clutter. We are in the age of short attention spans. The part you quoted is just below the Remove as much friction from the buying process as possible one.

And from personal experience, ages ago, landing some jobs when people tought I was native English speaker, and even same country, sometimes is better if they don't know the relation will be across international boundaries until they have half decided to buy/contract. Maybe that has changed in recent years.