Cloudflare has been building a micro-AWS/Vercel competitor and I love it; i.e., serverless functions, queues, sqlite, kv store, object store (R2), etc.
Vercel doesn't offer any of that, without major caveats (e.g. must use Next.js to get a serverless endpoint). And to the degree they do offer any of it, it's mostly built on infrastructure of other companies, including Cloudflare.