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Unpacking Google’s Web Environment Integrity specification

(vivaldi.com)
756 points dagurp | 2 comments | 26 Jul 23 11:30 UTC | HN request time: 0s | source
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guy98238710 ◴[26 Jul 23 18:54 UTC] No.36882982[source]▶
> It is also interesting to note that the first use case listed is about ensuring that interactions with ads are genuine.

That's just the beginning. Attestation will eventually allow advertisers to demand that user is present and looking at the screen like in Black Mirror episode Fifteen Million Merits.

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1. erklik ◴[27 Jul 23 02:25 UTC] No.36888130[source]▶
Sony already owns a patent on that exact scenario from Black Mirror.

https://www.creativebloq.com/sony-tv-patent

> In it, TV viewers are only able to skip an advert by shouting the name of the brand. Yep, crying 'McDonald's!' is the only way to make the Big Mac disappear.

Companies will do the most insane, terrible things if not stopped. This will happen.

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2. icecream_so_gud ◴[27 Jul 23 07:37 UTC] No.36890207[source]▶
Not sure that it is in Sony's case. But creating patents for anti-user ideas, where you don't intend on using them, locks the idea away for at least a while, and could be seen as pro-user.