There is zero point debating this in technical detail because the proposal itself is evil. Don't get distracted by tone policing and how they scream you must be civil and whatnot.
Our best hope is kicking up a huge fuss so legislators and media will notice, so Google will be under pressure. It won't make them cancel the feature but don't forget to remember that they aren't above anti-trust law. There is a significant chance that some competition authority will step in if the issue doesn't die down. Our job is to make sure it won't be forgotten really quickly.
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