Apple already shipped attestation on the web, and we barely noticed

This might be where the internet really gets forked, as it's been predicted over and over since the '90s.

On one side, we'll have a "clean", authority-sanctioned "corpweb", where everyone is ID'ed to the wazoo; on the other, a more casual "greynet" galaxy of porn and decentralized communities will likely emerge, once all tinkerers get pushed out of corpnet. It could be an interesting opportunity to reboot a few long-lost dreams.

IMO we've had a version of this fork for several years now, though it was more at the social layer. I've imagined it as a social super-structure of the internet, basically a bubble that represents "society". Microversions of it have existed since the 90's but really came to fruition with the rise of social media (myspace, facebook, twitter, etc). I don't think it's a coincidence that "cancel culture" came soon after, because once you have a virtualized public sphere, it's now a matter of deciding who/what belongs.

It reminds me of the "cozy web" concept, which is defined as walled gardens with community gatekeepers, such as group chats. Small bubbles where you feel safe and not exposed to outside trolls, corporate or advertisers.

https://maggieappleton.com/cozy-web

That's essentially a VPN.