It is literally a fallacy [1] in that it's invalid logical reasoning.
There are many types of argumentation that are useful for drawing practical conclusions about the world but are not, strictly speaking, valid logic. For example, "correlation doesn't equal causation, but it does waggle its eyebrows suggestively" [2]. If you know nothing about the truth or falsity of a statement, knowing who's saying it can provide some information that might tilt your opinion one way or another. But the person saying something does not make the argument true or false, otherwise I could make myself as detestable as possible to some group of people and then kill them off by giving them common-sense advice like "go to the doctor" or "eat healthy". (Come to think of it, this is exactly what happened to Republicans during COVID, where somehow wearing masks & getting vaccines became politicized.)
Bringing it back to the topic at hand - I found the digression about who Emil O Kierkegard is to be momentarily interesting, but I'd still like to know if he's right or not. The idea that this article might be due to Simpson's Paradox is plausible, and it invalidates the central conclusion of the study if it is.
[1] https://en.wikipedia.org/wiki/List_of_fallacies
[2] https://xkcd.com/552/