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Ask HN: How to learn to sell?

355 points rasulkireev | 1 comments | 16 Oct 22 15:19 UTC | HN request time: 0s | source

Hey HN,

I am a solo founder that just finished writing code for my project (MVP) and am ready to find clients.

- for the sake of the question, my clients will be small physical businesses. Think, Family Doctor's Office, Local Cafe, Small barber, etc.

I will be developing a blog for SEO purposes and doing other things to promote my business online. However, I believe the key to success here will be "Cold Sales". I have never done that before. So, if you could recommend a book, a blog post, other online resources, or you just have a random advice that I could learn from, I would be very thankful.

Suffice it to say I will be starting out ASAP, even though I don't know anything. I believe practice is the best teacher. However, if there are any resources that could help me get up and running quicker that would be awesome. Thanks a ton in advance.

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throwing_away ◴[17 Oct 22 00:21 UTC] No.33228519[source]▶
Has anyone here made the jump from "engineering" to "sales"?

I started as a freelance webdev and now I'm a SWE at a bigco, but I dislike being an engineer. Lately I've been questioning if I really want to do a whole career of it.

It's quite isolating that the only people I interact with during working hours are other engineers or leadership, and all we talk about is technology.

I know a lot about software and sold IT services to small businesses as a freelancer, but I have no formal SaaS sales experience.

Any former engineers turned SaaS salesmen have any advice?

replies(2): >>33228639 #>>33229776 #
1. ultrasaurus ◴[17 Oct 22 04:19 UTC] No.33229776[source]▶
Talk to any manager in sales/solutions engineering at your company, they are always desperate for people who know the product well and probably willing to train you.