I am a solo founder that just finished writing code for my project (MVP) and am ready to find clients.
- for the sake of the question, my clients will be small physical businesses. Think, Family Doctor's Office, Local Cafe, Small barber, etc.
I will be developing a blog for SEO purposes and doing other things to promote my business online. However, I believe the key to success here will be "Cold Sales". I have never done that before. So, if you could recommend a book, a blog post, other online resources, or you just have a random advice that I could learn from, I would be very thankful.
Suffice it to say I will be starting out ASAP, even though I don't know anything. I believe practice is the best teacher. However, if there are any resources that could help me get up and running quicker that would be awesome. Thanks a ton in advance.
And I think the actual answer would be similar: maybe "anyone" can learn to code, but some people are born with the knack for it. And the same is true for sales.
The blank slate theory has largely been disproven.
So do you have any indications in your background that Sales might be a promising fit for you?
I'm interested from hearing thought of other programmers / developers that created something small and were able to "sell" it. I think this advice will be much more applicable than from a "sales person".
I might be wrong, but I feel like sales people learn the wrong thing on the job. If you read other comments it seems that small businesses are getting swarmed by soul-less calls from these people that will lead nowhere. That is the exact thing I want to avoid.