Apple Finds Its Next Big Business: Showing Ads on Your iPhone

There's a comment voted to death about phones showing ads. Remember when Google's selling point was that their home page just had a search interface and not like e.g Yahoo, a homepage "portal" full of celebrity, etc, news? I got a new Android phone recently, you can swipe left from the home screen to get the Google search, and there "Google Discover" is active, and it has celebrity, etc, news. Even the search suggestion drop down is to show what searches are trending. I share the dead comment's sentiment of needing curse words.

It feels like everything is so user hostile nowadays, even the Google keyboard nag you to give them a Play Store star-rating and review. Or they interrupt you with a spammy notification that asks you to tell your friends about them... (Insert more curse words here).

Maybe I should start a SaaS that will offer IoT device manufacturers a way to spam their owners to rate them on the appropriate store. You touch the fridge door, it doesn't budge, and the screen lights up: "Before you get your milk, do you like your fridge? Please rate us 5 stars on the Walmart store!"

The story continues:

You open the door, and immediately a banner slowly slides up asking if you'll accept a virtual cookie. Obviously you want that cookie, so you agree. The banner slowly descends back into its slot.

Now you identify the location of the milk and begin reaching for it.

Suddenly a banner unfurls from above, blocking your reach suggesting, "Subscribe to the Samsmug Smartfridge Newsletter!" Somewhere on the edge of the inside of the fridge is a button to make the newsletter banner retract. You find it and press it, and the banner retracts.

Now you reach for the milk... But! The shelves suddenly move up and down to make room for a flip-out screen which starts playing a video ad of the new weekly butter delivery service. Somewhere else on the edge of the interior of the fridge is a button to hide the screen, but fortunately you can still see the top of the milk container down near the bottom of the accessible opening.

So you squeeze the jug out the narrow space, turn around, and slam the door as you turn. D'oh!

Now you debate just drinking as much of the milk as you can and then throwing the rest out rather than go through the whole process again just to return the milk to its place.