1. Buy a 1G/1G or 10G/10G whatever link to a building you own.
2. Resell that link in parts to customers.
Or you can get yourself into a POP (point of presence) somewhere that multiple providers are also in, and get transit that way. Depends on where you are and what you can get access to.
Something like Seattle IX is a good example of where lots of peering sessions could be established (although I haven’t looked at Jared’s ASN in any detail to see where it’s present).
https://www.seattleix.net/home
Any traffic you’re able to offload via peering you wouldn’t be paying an IP transit to haul, so it’s worth seeing if networks like Netflix are on the Route Servers (https://www.ams-ix.net/ams/documentation/ams-ix-route-server...) at any IX nearby your network, seeing if you can negotiate a session over the IX even if they don’t participate in the RS, or seeing if you can do PNI (sling a cable between your networks in a facility you’re both located in).
Edit: Jared’s on Detroit IX. https://www.peeringdb.com/net/20268
If I have 1Gbps line for example and 10 users each are using equal amount 100% of time, it shouldn't matter they send the data to Alaska or Russia or Australia ? Or does it?
Do you buy the pipe and the data itself also?
When you're small enough, the difference in price between transit and what it takes to get you to an IX is likely to be pretty small. But, you probably want to be at an IX sooner or later anyway (easier to get multiple transit offers at an IX than on the side of the road), so might as well peer while you're there.