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The top-ranking HTML editor on Google is an SEO scam

(casparwre.de)
1743 points caspii | 1 comments | 07 Jun 21 21:35 UTC | HN request time: 0.197s | source
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cybice ◴[08 Jun 21 06:48 UTC] No.27431350[source]▶
As webdeveloper I have a strong feeling that we are writing web for google bot and not for people. For any website I created I have a list from SEO what to add. Like 200 links at each page bottom, different titles, headers, metas, human readable urls without query params, all that canonical urls, nofollow rules etc. Most of this things invisible to users and created only for googlebot.
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1. novaleaf ◴[08 Jun 21 15:22 UTC] No.27436384[source]▶
worse: paid content farms / ai to generate crap "articles" by the boatload, targeting every organic search term 5 different ways.

The result is that ACTUALLY USEFUL articles are buried on page 5. Any slightly helpful bit of content in the top articles are repeated (using different grammar of course) in all the other "top" articles.