The top-ranking HTML editor on Google is an SEO scam

Every time I think about developing a product I'm put off by the hell that is SEO. The whole landscape is just horrible, full of snake oil sellers. It's not like the end result is any good either: man, Google results are so fkn bland these days. You stand zero chance of finding anything interesting, it's all just MONETIZED in such a boring way. Yes, I want the old web back.

Ignore the SEO and concentrate on the product. You can worry about SEO later, there are even specialists that can help you with that.