Google’s FLoC Is a Terrible Idea

One place this shows up is a frequently-expressed sentiment that the internet is a less magical, less weird, and more corporate place than it was 10-20 years ago. Part of this may be because SEO has diluted the voices of individual creators. But part of it is also because way more average, everyday, tech-unsavvy people are on the internet now.

Another example is the periodic highlighting of somewhat garish HTML-based websites. I like these too! My own personal website falls in this category! But as far as I know, the generic internet user likes the generic slick-graphics-and-whitespace style, and so go the websites that want to attract them.

More relevant to the topic at hand, many comments in this thread argue that targeted ads are unnecessary for a functional internet, since the internet of 20 years ago seemed to work just fine without targeted ads. But, again, it's less clear to me that general internet users -- that is, mostly people who never experienced the internet of 20 years ago -- have the same preference.

It's funny, because I'm to a large extent on HN's side on this one. But my enthusiasm is tempered by my sneaking suspicion that the other side is a lot bigger, and my side is actually powered by more elitism and nostalgia than I thought.

Google, Youtube, Facebook, Twitter, Reddit were all magical. Digg was also magical but it died out when tried to scoop returns in inelegant way.

Rich people did not become rich and don't stay rich by giving money away. When Youtube was advertiser unfriendly it was magical but it was also burning a billion $ a quarter, the same goes for all those "evil" companies. It all was a scheme to create and grow a market up until they run out of people. When they run out of people, it's time to make the money back out of it. Hmm, maybe I should remove the " " of "evil" but I am not sure. What was the alternative? The French "internet" maybe, but it died if in the face of capital fuelled frenzy of the American internet.

BTW, that's why I am an Apple fanboy, I like the idea of directly paid services. The relationship is simpler.

Web service should be nationalized, and so should Chrome.

Those "rich people" are in the position they are due to consumer ignorance and apathy, but above all, they are our guests at the trough.

Show me someone complaining about over-regulation, and I'll show you someone whos being a hog.