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Facebook reported fake numbers to advertisers

(news.yahoo.com)
618 points elorant | 1 comments | 19 Feb 21 14:34 UTC | HN request time: 0.207s | source
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shadowtree ◴[19 Feb 21 16:48 UTC] No.26194985[source]▶
And why would the numbers of any other platform be any better?

TikTok, Clubhouse, Snap - nobody independently verifies their numbers.

It is even used to create virality. Those 1.5mil likes on a TikTok? Why wouldn't TikTok spike that number to get attention?

replies(2): >>26195767 #>>26197284 #
1. jimkleiber ◴[19 Feb 21 19:53 UTC] No.26197284[source]▶
Exactly this. Companies can use these numbers to appear bigger, richer, more popular, more successful, etc., than other platforms and we just trust they're reporting accurate numbers.

I also wonder what we could do to change it. Do you think someone independently verifying the numbers would help? Who do you think might do it and how?