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1704 points ardit33 | 4 comments | | HN request time: 0.494s | source
1. splatcollision ◴[] No.24149263[source]
Such a staged drama by Epic Games. They even had a video ready to go!
replies(3): >>24149444 #>>24149716 #>>24158660 #
2. drno123 ◴[] No.24149444[source]
Not staged drama, more like 4D chess
3. hu3 ◴[] No.24149716[source]
Big corps don't take those decisions lightly.

Obviously stakeholders and lawyers were involved. Marketing saw an opportunity and jumped in.

4. whywhywhywhy ◴[] No.24158660[source]
>They even had a video ready to go!

The beauty of their main technology product, a realtime engine is that it can create videos like that on much smaller timelines than traditional CG or a live shoot.

Honestly with the right talent that could have been pulled together surprisingly fast.