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Riot is now Element

(element.io)
550 points J_tt | 1 comments | | HN request time: 0.212s | source
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badrabbit ◴[] No.23843202[source]
No!!! Of all the names in the world why this. "Hey bro, let's chat on Element" ,not quite a ring to it.

The hardest problem in computer science strikes again!

Matrix,Riot and Libolm are epic projects, I wish them all the success but man, even Riot was a hard sell as a brand. I would seriously be dissapointed if it loses popularity over this. I don't think the project maintainers understand that their core users/fans are waiting for a product they can sell to friends,family and coworkers.

People who don't know tech rely on branding/brand reputation and word of mouth reputation to decide if they are intetested in even trying out a product to begin with.

Which of these is unlike the others?

1) Signal

2) Telegram

3) Element

4) Whatsapp

Hint: The theme is messaging and communication.

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teekert ◴[] No.23843237[source]
Tbh, I don't see any problems with the name? I like it.
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bartread ◴[] No.23843285[source]
Try googling "element", and then try googling "whatsapp". See the difference?

I get frustrated when brands, products, and even more so OSS software projects, choose names that have too many other meanings/brands associated with them because it can make it unnecessarily difficult to find relevant information using current search engine technology[0]. I've had situations where I've been clicking through pages and pages of results to find something relevant to what I'm looking for, even with more qualified searches.

You can critique WhatsApp for any number of reasons, if you're so inclined, but it's hard to argue that they didn't pick a good name. It's eminently searchable and doesn't spam results pages for unrelated/tangentially related topics.

[0] I find names like "Signal" irritating for the opposite reason. You're searching for information about the other meanings and yet much of what you get is brand "spam" results related to the messaging system. Great if that's what you're searching for, not if it isn't.

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1. Macha ◴[] No.23843939[source]
But the difference between Signal returning results for the messaging client and Element not returning results is just one of popularity and the fact that Element as a name is brand new. When signal was a nerdy thing used by few people it was not coming up highly in results either. Arguably Riot has more users than Signal did when it was called TextSecure, so Element is better placed to pick up as a name than Signal was.

Obviously Whatsapp had the advantage that its only competition in search results were typos and people mispelling whats up for comedic effect.