I love the quote from John Collison:
"This is digital migration in a very compressed period of time, for both businesses and customers," Collison adds. "My mom recently asked me if I'd heard of 'this Instacart thing.' Yeah mom, I have."
replies(3):
"This is digital migration in a very compressed period of time, for both businesses and customers," Collison adds. "My mom recently asked me if I'd heard of 'this Instacart thing.' Yeah mom, I have."
Certainly there will be some stickiness, but how much and for whom?
To state the obvious, some adoption will be permanent but others not much. Where that will happen and by how much is a diff question.
Example, will people go back to Starbucks or will they keep on making more coffee at home, maybe get an entry espresso machine?
Now we are trying to minimize going out at all. So we've been using instacart and shipt for over a month and it's a big time saver. So I expect we will continue to use them once we are in a more normal state.
So I expect lots of people will keep using them just because it saves time.
I think normal is going to be way out like 18 months at least and probably longer.
Even at that point we're probably going to be minimizing crowds and shopping in stores. And we're definitely going to be shopping less frequently and larger grocery orders.
This event will change how a large % of us lives and shops for a long time.