How the Zoom macOS installer does its job without you clicking ‘install’

Can someone explain to me what the problem is? If you run the installer, isn't that consent to install the software? That's the whole point of it. I guess this isn't the "Mac way" but this is exactly how I would write an install script if I was slapping together support for other platforms. In fact this is the same way most installers work: it unzips an archive somewhere, then creates the links for remove/launch/etc.

What is the typical install process for software on a Mac?

Zoom is using a hook in the macOS installer framework in a way that is not intended.

This is forming a troubling pattern [1]. Zoom will do anything to reduce the number of clicks to start a conference, even if results in a misleading installer prompt or security vulnerability.

[1]: https://www.zdnet.com/article/zoom-defends-use-of-local-web-...

Many PMs are obsessed with click optimization. I've been told many times that a certain feature of security method is no-go due to it being "too many clicks" full-stop -.-