Why Isn't Functional Programming the Norm? [video]

This video exists in an alternate reality where marketing departments do not. Many of these languages became popular not because of some intrinsic property, but because of a strong marketing push by one or more backing companies. There was a period of time, not so long ago, where "object oriented" was basically a checkbox on language marketing copy, and if your language didn't have it you would get scoffed at.

Can you give contemporaneous examples? I'm curious if there are companies out there actively pushing their language/framework, as opposed to sort of passively posting/updating without marketing.