1.1.1.1: Fast, privacy-first consumer DNS service

This is the Cloudflare resolver, right? What's the "privacy-first" part about? It's just another third party DNS host. They haven't changed the protocol to be uninspectable and AFAIK haven't made any guarantees about logging or whatnot that would enhance privacy vs. using whatever you are now. This just means you're trusting Cloudflare instead of Comcast or Google or whoever.

On the contrary, they've taken 2 big steps that are better than ISPs (not sure about Google):

* no logging

* DNS over HTTPS

Google is one of the first ones using DNS over HTTPS.

BTW if you want to use DNS over HTTPS on Linux/Mac I strongly recommend dnscrypt proxy V2 (golang rewrite) https://github.com/jedisct1/dnscrypt-proxy and put e.g. cloudflare in their config toml file to make use of it.

The whole point of encrypting DNS traffic is to hide it from the likes of Google.

For me personally it is much more important to hide my DNS traffic from my ISP instead of Google, etc., even though I don't live in the US.

I pay them to access the internet, every further information they gather about my internet activity does not mean any benefit for me.

Hiding DNS traffic from your ISP is pointless when you have to give them the IP that gets resolved anyway for them to route your traffic.

Not really. Typically the query includes much more information (the site you want to visit) than the response (an IP potentially shared by thousands or millions of sites).