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Amazon Go

(amazon.com)
1247 points mangoman | 2 comments | 05 Dec 16 14:57 UTC | HN request time: 0.428s | source
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vyrotek ◴[05 Dec 16 15:28 UTC] No.13105929[source]▶
They will most certainly be tracking a lot more than just you picking up your item. The data they collect about shopping behavior will be interesting.

Like, how long I hesitated before I picked up something, what I had already in my "cart" at the time, what deals I looked at but passed on, etc.

replies(7): >>13105951 #>>13105971 #>>13106032 #>>13106331 #>>13107956 #>>13109370 #>>13112058 #
TurboHaskal ◴[05 Dec 16 15:30 UTC] No.13105951[source]▶
Insurance companies will love it the most.
replies(1): >>13105970 #
intrasight ◴[05 Dec 16 15:31 UTC] No.13105970[source]▶
explain
replies(2): >>13106008 #>>13106050 #
leesalminen ◴[05 Dec 16 15:39 UTC] No.13106050[source]▶
They always try to get me to punch in my loyalty card when buying (only) tobacco even though you don't get points on the purchase. It's made me wonder what they're doing with that data, and selling it to insurance companies came to mind.
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1. w-ll ◴[05 Dec 16 20:44 UTC] No.13109336[source]▶
I generally retire loyalty cards after a few months and ask for a new one next time I checkout. I also never fill in the phone number or other information.

But still I generally pay with cc/debit cards so the banks still know where, not necessarily what, but how much I spent.

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2. i336_ ◴[06 Dec 16 00:29 UTC] No.13111228[source]▶
What benefit is there in retiring loyalty cards? Creating noise to deflect data collection? Optimizing for returns on some financial aspect?