> Consumer electronics naming is very simple. Make a good product with a simple name. “iPhone”, “comma”, “Z Fold”. Then every year or two, add one to the number of that product. If it’s a small refresh, you can add a letter after the number. “2 3 3X 4” “4 4s 5 5s 6 …” “2 3 4 5 6 7” Why is this so hard for companies like HP?
Oh man I feel this every time there’s a games console launch. I still have no idea what the latest Xbox is called but Sony gets it right with “Playstation <N>”
Apple loses some points here since every macbook from like 2007 until 2020 was just called “Macbook pro” with no year officially in the name so you have to be really careful when eg looking at used listings for macbooks. But since the M1 it’s been good with M<1-5>
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