Apple reports fourth quarter results

Kind of telling that

1, the iPhone outsells every other category by 5-7x ratio, and the Mac (which includes everything from Macbooks to Mac Minis to iMacs) barely sells more than the iPad.

2, Services (iCloud, apps, music, TV shows etc.) now bigger than every other category, except the iPhone, combined

Basically 76% of the sales are iPhones and Services

(millions)

iPhone $209,586

Mac $33,708

iPad $28,023

Wearables, Home and Accessories $35,686

Services $109,158

Total $416,161

Next 5 years or so (or even less) both the iPad and the Wearables, Home and Accessories category will overtake the sales of Macs.

Seems like the obvious reason for this is that Mac is now a niche for people that operate computers, where there are likely 6 people that don't for every 1 that does. We keep hearing that the next generation is "true computer" illiterate.

The second reason is likely that there are computers that are 1/3 of the price subsidized by the terrible ad-supported OS installs. (Has anyone tried to setup a MS computer lately, it's an ad-box).

It also helps that they are moving phone financing off their balance sheet and onto AT&T’s, where people who don’t know anything think AT&T is giving away iPhone 17s right now, when of course, actually, Apple is.

The better question is, who do you know pays full price up front for an iPhone with no discounts? Only people who destroy or lose their current iPhone? The parents of teenagers giving the teenager the old phone and replacing theirs?

I pay full price, and use cheap MVNOs for phone service. Ends up being much cheaper and no mobile carrier shenanigans polluting my phones, sim lock, etc.

You didn't trade in your old phone?