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AMD could enter ARM market with Sound Wave APU built on TSMC 3nm process

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283 points walterbell | 1 comments | 31 Oct 25 03:07 UTC | HN request time: 0.223s | source
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stevefan1999 ◴[31 Oct 25 05:54 UTC] No.45768818[source]▶
Legendary Chip Architect, Jim Keller, Says AMD ‘Stupidly Cancelled’ K12 ARM CPU Project After He Left The Company: https://wccftech.com/legendary-chip-architect-jim-keller-say...

Could be a revival but for different purposes

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high_na_euv ◴[31 Oct 25 09:22 UTC] No.45769959[source]▶
Funny how some of his projects got cancelled like K12 at AMD or Royal Core at INTC and people always act like that was terrible decision, yet AMD is up like 100x on stock market and INTC... times gonna tell
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StopDisinfo910 ◴[31 Oct 25 12:07 UTC] No.45771119[source]▶
Seems completely uncorrelated with what is discussed especially considering Intel didn’t enter the ARM market either.

Would make much more sense to compare with Qualcomm trajectory here as they dominate the high end ARM SoC market.

Basically AMD missed the opportunity to be first mover on a market which is now huge with a project Apple proved to be viable three years after the planned AMD release. Any way you look at it, it seems like a major miss.

The fact that other good decisions in other segments were made at the same time doesn’t change that.

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1. phkahler ◴[31 Oct 25 13:11 UTC] No.45771611[source]▶
>> Seems completely uncorrelated with what is discussed especially considering Intel didn’t enter the ARM market either.

I don't think AMD should be following Intel in markets outside x86. I want to see them go RISC-V with a wide vector unit. I'd like to see Intel try that too, but they're kind of busy fixing fabs right now.